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英国大众传媒论文代写(British media essay writing )-THE BRITISH MEDIA

英国大众传媒论文代写THE BRITISH MEDIA
"media": it is the Latin plural of 'medium', meaning the means by which something is communicated. Television, Radio and Newspapers, Advertising, Music, Posters, Books, Magazines, the Theatre and Cinema are all methods for reaching many people with lots of information and more.
Television
There are five free television channels in Britain (BBC1, BBC2, ITV, Channel 4 and Channel 5). There are also satellite and cable channels paid for by subscription. BBC has no adverts, funded by license fee. All other channels have advertising.
Channels such as BBC1 offer general entertainment, while others concentrate on specific areas of interest, such as sport, music, movies, and children’s programmes. The largest satellite broadcaster is BskyB (British Sky Broadcasting).
The most popular channels are ITV and BBC 1. BBC 2 and Channel 4 are often called 'minority' or 'alternative' channels because they broadcast programmes which are outside of the mainstream. Channel 5 began transmitting in 1997 but as yet it has failed to attract a significant share of the audience.
The BBC is the one of the world’s largest media organisations, providing five national radio networks, 39 local radio stations and World Service (radio and television) in addition to its two TV services. Its main source of income is the license fee, although it is having to become increasingly commercial, for instance through the sale of programmes, merchandise and technical resources.
Britain's other TV services (Channels 3, 4 & 5 and satellite/cable) rely financially on selling advertising space and sponsorship of programmes.
Soap operas continue to be the most popular TV programmes, followed by drama or adventure series (eg. Casualty or The Bill). Lighthearted shows such as Blind Date and quizzes also attract large audiences.
However, the development of more single theme channels on satellite and cable (e.g.. films, news, life styles, music, sci-fi, nostalgia) means that viewers are more easily able to 'filter out' types of programmes which do not appeal to them. And improved technology is leading to cable (community) and pay-to-view television being linked with phone lines, radio, the Internet, and interactive opportunities such as home shopping and banking. – Interactive.
Radio
People in the UK spend almost 16 hours a week listening to the radio. The BBC has five national radio networks, which together transmit all types of music, news, current affairs, drama, education, sport and a range of features programmes. There are also 39 BBC local radio stations serving England and also national regional radio services in Scotland, Wales and Northern Ireland.
There are three national commercial radio stations. About 200 independent local radio services are also in operation. These stations supply local news and information, sport, music and other entertainment, education and consumer advice. An expansion of local and national radio will be made possible with digital audio broadcasting. BBC digital radio broadcasts began in September 1995. The first commercial digital radio services are due to be broadcast in 1999.



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