教育学论文 旅游管理 社会学论文 广告学论文 MBA论文 会计学论文 媒体学 物流学论文国际商务管理 金融学论文 计算机网络
返回首页

留学生论文写作需求:Corporate-Social-Responsibility

Chapter 1
Introduction
1.1 Background of Study
Malaysia is one of Asia’s developing countries, and traditional oil-exporting countries in Southeast Asia. From the beginning of 1970, oil companies through joint development with world-renowned production methods, opening up the market, and gradually developed and formed its own characteristics in the refined oil market, operational and management model. Refined oil as an important strategic energy resource of a country’s economic Thesis is provided by UK thesis base http://ukthesiss.com/ and economic security has a decisive significance. The refined oil market and management of great importance through the legislative approach, according to the law to regulate oil markets, giving the relevant regulatory bodies strong enforcement powers to ensure that the country’s energy security and its healthy development of refined oil market.
1.2 What is CSR?
CSR stands for Corporate-Social-Responsibility, that the corporate social responsibility. The corporate social responsibility is and enterprise in creating profits for shareholders and also assuming pairs of workers, consumers, environment, community and other stakeholders responsibility. Its core is to protect the legitimate rights and interests of workers, a wide range including non-discrimination, safety and health working environment and system.
1.3 The Importance of Corporate Social Responsibility
There are two aspects to take part in understanding the importance of CSR, which is from the enterprise’s own perspective and the perspective of society as whole benefits.
1.3.1. Enterprise’s Own Perspective
From the perspective of enterprise’s own, it is an important way which CSR is conducted in enhancing competitiveness of enterprises. Whereas CSR is clarified definitely, CSR doesn’t include all cases for most of companies to increase competitiveness, yet the CSR can bring commercial advantage indeed, which include attracting, retaining, motivating staff within saving energy usage. Furthermore, CSR can decrease the cost of development of new services and products to resolve the issues of sociality and carry out innovation. Meanwhile, CSR also helps establish a brand image and enhance corporate reputation. Finally, CSR is also continuing to meet consumer need in a way that the Thesis is provided by UK thesis base http://ukthesiss.com/ is environmental friendly. From the analysis on top, CSR represents around the world including China, even the development of new business opportunities as well as economic globalization.



------分隔线----------------------------
UK Thesis Base Contacts

24小时在线客服

QQ:77276002

Email:77276002@qq.com

推荐内容